Learn instances where using visual, HTML sitemaps make sense than simply relying on your website's navigational structure or XML sitemaps. Google search advocate John Mueller has always downplayed the ...

XML sitemaps just turned 18 in June, and in honor of its full-fledged introduction into adulthood, I’m breaking down how XML sitemaps work, how to build one, and why XML sitemaps offer a boatload of ...

John Mueller of Google has always downplayed the importance of HTML sitemaps over the years, he is a fan of XML sitemaps, but HTML sitemaps, not so much. On Mastodon the other day, he really showed ...

Google confirms that automatically setting current dates in XML sitemaps provides no ranking benefit. Sitemap dates should only be updated when actual content changes. Google can easily identify and ...

Google's Gary Illyes confirmed that Google does indeed check to see if an XML sitemap has a change in it before reprocessing the XML sitemap file. The reason Google does this is because it doesn't ...